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Tri Team

Triathlon Mens Male Florida Bike Run Swim Multirace Memorial Day Triathlon

Hard work pays off!! Congrats to Anthony Cali and Victor Laurent.........these guys love the sport and want everyone to know.

12 Month No Interest

bicycle great deal 12 month best lowest interest 0 down

So whats your excuse?

Best Price on Tubes

Bicycle tubes wheel mountain bike road bmx change flat

If you ride, then you need tubes. We want everyone to know that not only do we have the best ubes, but also the best price in town!! Come by and take advantage before this great deal is gone.

Nuun Electrolyte Tablets

Nuun Electrolyte Tablets Hydrate Water Cycling Triathlons Running Swimming Special

Join our email list and receive a special deal on Nuun products at our store!! Great Taste and Great Results!!

GU Buy1Get1

GU Gels Chomps Sale Special Flavors Energy New Florida Triathlons MTN road bike

Need More? Try New Flavors? Want more energy when your train or ride? Come in while supplies last!!

BG-Fit Rebate Deal

Receive a mail in rebate of $25 from your $50 BG-Fit sent to you as a gift card to go towards your next visit. Print out REBATE This offer will only be around for a short period. Must call shop first and make appointment. For more details on BG-Fit............click here

SheBeest Coming Soon

shebeest womans cycling apparel mountain biking girls 2013

Finally…the moment all you ladies been waiting for! The all-new shebeest Spring 2013 collection is in stock and shipping to our store! Stay posted and get ready to get some new great gear!!

We Will Match Their Price

Bicycle Best Price Match Lowest Great Deals

Why would you go any place else? We have the bikes in stock! We have the staff to put you on the right bike! And we will Match our competitors price! Call shop for more details.

Congrats Eduardo Arboleda

Eduardo Arboleda competed last weekend on the 2012 State Finals Road Race on two separate categories
Jr's 17/18 and Cat 3. He won both races and now is double State Champ. Bicycle Generation will always be there to support you and your love of riding!!

Zach Hutelin break World Record

Zachary Hutelin - Longest Manual from John Hutelin on Vimeo

For those of you who weren't there. December 4, 2011 at Markham Park in Sunrise, Florida, Zachary Hutelin attempted to set a Guinness World Record for the Longest Manual. This video highlights his accomplishment. The new distance is 686 feet!

Shop Jersey and Bib Set

We've ordered a small run of our shop jerseys and bibs for a limited time. We work hard to be the best shop for you, so why should anyone who isn't as passionate about cycle as you are wear our jersey? Get yours while supplies last!

Rides and Events

No matter what level your at, we want to help! We're working hard to find out about all the best rides in Florida and South Florida. Click here to check out our calendar of Rides and Events.

Momentum - BG MTN Team

Here is some great footage we took with our GoPro cameras. Hope you guys like it!

Tri Gear

Deerfield official USAT Triathalon Bike Gear

Get free speed at Bicycle Generation. With great deals on tons of Tri Gear at our shop, there's no reason why you shouldn't be performing better then ever.

Ride More To Save More!

Bicycling is an easy and fun way to be thrifty!

Don't let our economic situation make you blue. Color your life with a little extra green by riding more. From new bicycles to the parts to make your old bike a new ride, we've got what you need to start saving. We can help you turn blue to green.

Have A Fit!


	Whether you want us to perfect the fit of your current bicycle or help you select the perfect new dream machine, our Specialized Body Geometry Fitting System is the answer. Contact us soon to learn more and set up an appointment!

Bike Rentals @ Bicycle Generation!

If you're in the Deerfield Beach or Boca Raton area, forget the phone, shrug off the shopping and chuck the chores! Then escape the routine by renting a bike, hitting the road or trail and savoring the scenery! We feature the Specialized Sirrus Sport Disk at reasonable rates. Contact us today for availability!

Bike Rentals @ Bicycle Generation

Don't Despair When Your Bike Needs Repair!

Don't let missing tools and parts deter your bicycle-repair projects. We've got the special bike tools and parts you need. And, if you're just not sure what to do next, our technicians can help put Humpty Dumpty back together again. Feel free to stop by our Deerfield Beach Bike Shop for answers to all your how-to questions, too!